Monday, February 2, 2009

A Super Wasteful Promo

During last night's Super Bowl there was a 90-second 3D preview of the upcoming movie "Monsters vs. Aliens". This huge media stunt distributed 150 million 3D glasses at 28,000 locations at the cost of tens of millions dollars.

We watched the commercial with 3D glasses we already had in our house and it was really lame. Now most of those 150 million glasses will end up in landfills. Shame on you Disney this was stupid and wasteful. I don't know if my family would have gone to see this movie or not, but we are definitely not going after this wasteful stunt.

If you picked up a pair of 3D glasses for the Super Bowl, put them to good use at where you can view 3D photos from National Parks.

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